Jumat, 22 Mei 2009

Emerging Media in 1930s

Raided the Modern Mechanix site to see what advertising media were budding in the 1930s.




1931: Someone had a great idea to put ads in the middle of  Newton color disks (like these). Notice the combination of "high school science classes" and "package of cigarettes".




1933: Sales robots!  Some guy hid phonographs behind  cut-out cardboard dummies. Guess nobody could tell the difference anyway.




1934: Wow, something like this passes for emerging media even today. Person standing in front of a mirror triggers light that illuminates an ad layer behind the mirror's surface.






1936: Advertising mirror, perfected. Now with a phonograph record triggered by a light sensor.